Okay, strap in! In this lesson we'll begin to discover the ways customers can go finding out about a brand to conversion. Understanding the customer journey is key to building campaigns that target the right people and focusing on your brand's assets that matter the most.

This lesson will introduce you to the conversion funnel and all of the different buyer stages of your customers. Once you are able to identify what stage a customer is at, you will be able to begin to build campaigns that create movement through the stages.

This lesson is full of examples, tips, and strategies that will help you get a clear understanding of your customer behavior and how it can grow your business.

📓Resources:

• Use Sendlane to send Email and SMS messages that move customers through the conversion funnel (Best for ecommerce brands) ⤵️
  • https://www.sendlane.com

• Move your audience OFF your social media and turn them into customers for your business ⤵️
  • Strategies You Can Use to Convert Your Social Media Followers Into Customers
    
    
• Book a call with Angelou! The fist call is alway FREE! ⤵️
  • Book A Call